WordPress is the leading CMS in the world; this platform is handy to publish websites and blogs. Although it is effortless to connect with millions of users through this platform, maintaining and updating this platform is not so easy. If you are a novice in computer coding and have limited knowledge of web-publication, then this job becomes more difficult. Here are a few reasons why you need to hire WordPress experts for help. Security Hackers are restless, and they are always looking for opportunities to exploit vulnerable sites. Every time a security patch or a new plugin is in the market, the hackers work to find a vulnerability to take advantage. If the security setting of your site is not in perfect configuration, the hackers can take benefit of this opportunity. They can hijack and deface the website and cause financial damage to your business. Thus, never take the security of your site lightly and hire the WordPress experts who can secure your website fr...
PPC is an advertising model proven to gain instant, targeted, and qualified traffic. However, the management of PPC campaigns require expert assistance, and rightfully so. Paid advertising can get confusing, technical, and often cumbersome as a plethora of factors determine the overall success of a campaign. But, there are a few things to consider before hiring a PPC expert. Let's talk discuss them briefly. The role of a PPC expert In a nutshell, they manage your PPC advertising. From keyword research to competitor analysis to creating ads to tweaking them for a better ROI, they take care of your entire PPC management. They further track the performance of your campaigns to determine the KPIs and limiting factors. By investing in a PPC expert like Chan Chawla and his PPC team, you can capitalize on elements like CPC, CTR, ROI, to enhance the performance and conversions from your paid ads. A few questions to ask a PPC expert ...